Helping you communicate in an evolving world
UK-based website copywriter and content writer helping businesses build meaningful relationships, get the most from their messaging and stand out in a changing landscape.
What makes you tick?
Are you trying to change perceptions?
Where's the action?
What makes you tick? Are you trying to change perceptions? Where's the action?
The way you tell your story matters. It reflects your values and leads to connection, which is important in sustaining any business. I can enhance your message and help distribute it strategically – to the right places, at the right times.
About me
I want to make your words as good as they can be. I’ve spent many years working as a technology copywriter for global firms, a strategist and SEO copywriter for start-ups and an ad writer for agencies.
Packaging
Brochure
Thought Leadership
Website Writing
Strategy
Internal Comms
B2B
Tone of Voice
Blogs
Social Media
Email Marketing
Film Scripts
Newsletters
Packaging Brochure Thought Leadership Website Writing Strategy Internal Comms B2B Tone of Voice Blogs Social Media Email Marketing Film Scripts Newsletters
Strategy
An effective, tailor-made communications plan and tone of voice will help you get the most out of your content, instil trust in your customer, keep consistency at the forefront and drive sales.
AI Editing
I humanise and rewrite AI content to make sure its real, optimised and unique for your audience. I have many years experience proof reading, fact checking and editing and use these to add nuance, localisation and critical thinking back into the AI funnel.
Copywriting
From digital to print, B2B to internal comms, thought leadership to social media, campaigns to naming projects, I can help. I specialise in website writing for all kinds of industries, in particular copywriting for technology companies.
Sustainability
My existence as a business is reliant on the relationships I build and the time I spend in the outdoors. I can help you express and refine your own sustainability goals and land key messages where they count.

Contact me.
claire@pottercopy.com
07590764197
Devon, UK